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	<title>.:: Ad Sheik ::.</title>
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	<link>http://adsheik.com/blog</link>
	<description>Multicultural Online Marketing And More</description>
	<lastBuildDate>Tue, 29 Jun 2010 21:57:42 +0000</lastBuildDate>
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		<title>Latin Women Trust Online Buzz More Than Ads&#8230;yeeess?</title>
		<link>http://adsheik.com/blog/2010/06/latin-women-trust-online-buzz-more-than-ads-yeeess/</link>
		<comments>http://adsheik.com/blog/2010/06/latin-women-trust-online-buzz-more-than-ads-yeeess/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 21:57:42 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1312</guid>
		<description><![CDATA[eMarketer published a Sophia Mind study on Latin women media habits and decision-making and the study concludes that online buzz has a higher importance than ads when it comes to taking decisions. I wonder why anyone would think that the online world works differently than the offline? When did anyone say that they trusted print [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/12/want-to-market-your-product-to-women-here-they-are-majority-of-social-sites-dominated-by-women/' rel='bookmark' title='Permanent Link: Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women'>Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women</a> <small>Since social media became the darling of marketers, much research...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/latin-american-immigrants-are-changing-spain/' rel='bookmark' title='Permanent Link: Latin American Immigrants Are Changing Spain'>Latin American Immigrants Are Changing Spain</a> <small>If at one time the emigration of Spaniards to Latin...</small></li>
<li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
</ol>

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		<wfw:commentRss>http://adsheik.com/blog/2010/06/latin-women-trust-online-buzz-more-than-ads-yeeess/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Report Reveals Cultural Map of the New America</title>
		<link>http://adsheik.com/blog/2010/06/report-reveals-cultural-map-of-the-new-america/</link>
		<comments>http://adsheik.com/blog/2010/06/report-reveals-cultural-map-of-the-new-america/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 19:49:41 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1306</guid>
		<description><![CDATA[Multicultural advertising agency GlobalHue sees a blurring of ethnic boundaries in a more culturally diverse USA. Read more here. Subscribe to the comments for this post? Share this on del.icio.us Digg this! Post this on Diigo Post on Google Buzz Email this to a friend? Add this to Mister Wong Share this on Mixx Share [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/want-to-market-your-product-to-women-here-they-are-majority-of-social-sites-dominated-by-women/' rel='bookmark' title='Permanent Link: Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women'>Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women</a> <small>Since social media became the darling of marketers, much research...</small></li>
<li><a href='http://adsheik.com/blog/2009/10/us-hispanic-advertising-spending-by-media-2008-2010-new-myers-report/' rel='bookmark' title='Permanent Link: US Hispanic Advertising Spending by Media, 2008 &#8211; 2010: New Myers Report'>US Hispanic Advertising Spending by Media, 2008 &#8211; 2010: New Myers Report</a> <small>Hispanic language advertising expenditures are forecast to decline 11.2 percent...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>So true&#8230;Hispanic Ad Agencies Popping Up</title>
		<link>http://adsheik.com/blog/2010/05/so-true-hispanic-ad-agencies-popping-up/</link>
		<comments>http://adsheik.com/blog/2010/05/so-true-hispanic-ad-agencies-popping-up/#comments</comments>
		<pubDate>Sat, 01 May 2010 12:40:24 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1303</guid>
		<description><![CDATA[I got to hand it Joe Castro at Zubi Nation Blog &#8211; he&#8217;s got a valid point on the transition being made by traditional ad agencies that in the past have argued that &#8220;using general media is sufficient to reach Hispanic audiences&#8221; but that recently have started up their own Hispanic divisions. Source: Zubi Nation [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/want-to-market-your-product-to-women-here-they-are-majority-of-social-sites-dominated-by-women/' rel='bookmark' title='Permanent Link: Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women'>Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women</a> <small>Since social media became the darling of marketers, much research...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
</ol>

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		<title>Sampling to Hispanics (And other multicultural audiences)</title>
		<link>http://adsheik.com/blog/2010/04/sampling-to-hispanics-and-other-multicultural-audiences/</link>
		<comments>http://adsheik.com/blog/2010/04/sampling-to-hispanics-and-other-multicultural-audiences/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 09:21:53 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1301</guid>
		<description><![CDATA[One marketing activity very commonly used when starting to reach out to multicultural audiences is sampling. Not much have been written on the subject of sampling to multicultural groups but Mediapost has a good summary on best practices when sampling to Hispanics. Read more here. Source: Mediapost Subscribe to the comments for this post? Share [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>US Internet Population Diversifies &#8211; Demographic shifts online</title>
		<link>http://adsheik.com/blog/2010/04/us-internet-population-diversifies/</link>
		<comments>http://adsheik.com/blog/2010/04/us-internet-population-diversifies/#comments</comments>
		<pubDate>Mon, 12 Apr 2010 11:23:03 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1298</guid>
		<description><![CDATA[New numbers from eMarketer showing the increased internet penetration among US ethnic population 2008-2014. Source: eMarketer Subscribe to the comments for this post? Share this on del.icio.us Digg this! Post this on Diigo Post on Google Buzz Email this to a friend? Add this to Mister Wong Share this on Mixx Share this on Reddit [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/12/facebook-releases-first-ever-demographic-look-at-users/' rel='bookmark' title='Permanent Link: Facebook releases first-ever demographic look at users'>Facebook releases first-ever demographic look at users</a> <small>In its earliest days, Facebook was primarily a white and...</small></li>
<li><a href='http://adsheik.com/blog/2010/03/google-public-data-explorer-shows-percentage-foreign-born-population-by-country/' rel='bookmark' title='Permanent Link: Google Public Data Explorer Shows Percentage Foreign-Born Population By Country'>Google Public Data Explorer Shows Percentage Foreign-Born Population By Country</a> <small>Google has added several new data sets to its Google...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/latinos-a-young-growing-demographic-new-study/' rel='bookmark' title='Permanent Link: Latinos a Young, Growing Demographic &#8211; New Study'>Latinos a Young, Growing Demographic &#8211; New Study</a> <small>A new study by the Pew Center reveals that the...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>How To Create Multicultural Marketing Messages &#8211; Research &amp; Results</title>
		<link>http://adsheik.com/blog/2010/04/how-to-create-multicultural-marketing-messages-research-results/</link>
		<comments>http://adsheik.com/blog/2010/04/how-to-create-multicultural-marketing-messages-research-results/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 08:12:35 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1283</guid>
		<description><![CDATA[If you only read one piece on multicultural marketing in 2010 then we recommend reading &#8220;Cents and Sensibility: Why Marketing To Multicultural Consumers Requires a Subtle Touch&#8221; from Knowledge @ Wharton. Companies in the middle of creating a multicultural marketing message often finds themselves discussing culture and how much or little cultural relevance the ad, [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>What Language do Hispanics Respond More To Online? New Research Findings Show The Way.</title>
		<link>http://adsheik.com/blog/2010/03/what-language-do-hispanics-respond-more-to-online-new-research-findings-show-the-way/</link>
		<comments>http://adsheik.com/blog/2010/03/what-language-do-hispanics-respond-more-to-online-new-research-findings-show-the-way/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 15:42:17 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1281</guid>
		<description><![CDATA[Not that much research is available about what language to use for effective online conversion. Portada tells about results from studies made by Yahoo! and Omni Direct on what language has proven more effective for Hispanic online sales. Read more.. Source: Portada Subscribe to the comments for this post? Share this on del.icio.us Digg this! [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/12/latinos-online-2006-2008-new-research-findings/' rel='bookmark' title='Permanent Link: Latinos Online, 2006-2008 &#8211; New Research Findings'>Latinos Online, 2006-2008 &#8211; New Research Findings</a> <small>The PEW Internet and American Life Project just released new...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/case-study-hispanics-more-apt-to-respond-to-mobile/' rel='bookmark' title='Permanent Link: Case Study: Hispanics More Apt To Respond To Mobile'>Case Study: Hispanics More Apt To Respond To Mobile</a> <small>It’s no secret that younger consumers respond to mobile marketing...</small></li>
<li><a href='http://adsheik.com/blog/2010/04/sampling-to-hispanics-and-other-multicultural-audiences/' rel='bookmark' title='Permanent Link: Sampling to Hispanics (And other multicultural audiences)'>Sampling to Hispanics (And other multicultural audiences)</a> <small>One marketing activity very commonly used when starting to reach...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>Google Public Data Explorer Shows Percentage Foreign-Born Population By Country</title>
		<link>http://adsheik.com/blog/2010/03/google-public-data-explorer-shows-percentage-foreign-born-population-by-country/</link>
		<comments>http://adsheik.com/blog/2010/03/google-public-data-explorer-shows-percentage-foreign-born-population-by-country/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 12:28:07 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1275</guid>
		<description><![CDATA[Google has added several new data sets to its Google Public Data Explorer and one of them is OECD Factbook 2009 and the subset &#8220;Percentage Foreign-born Population by country&#8220;. For a multicultural marketer this is a hygiene factor importantíssimo and comes in handy when senior management asks you where to target your multicultural marketing efforts. [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/10/stay-at-home-moms-are-more-likely-younger-hispanic-foreign-born/' rel='bookmark' title='Permanent Link: Stay-at-Home Moms are more likely Younger, Hispanic &#038; Foreign-Born'>Stay-at-Home Moms are more likely Younger, Hispanic &#038; Foreign-Born</a> <small>A new report released by the U.S. Census Bureau finds...</small></li>
<li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/ad-sheik-on-google-wave-want-to-discuss-multicultural-marketing/' rel='bookmark' title='Permanent Link: Ad Sheik on Google Wave &#8211; Want To Discuss Multicultural Marketing?'>Ad Sheik on Google Wave &#8211; Want To Discuss Multicultural Marketing?</a> <small>Those of our blog readers who are on Google Wave...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>Buxter money transfer service launches on Facebook &#8211; Micro money transfers add to the ethnic appeal of Facebook</title>
		<link>http://adsheik.com/blog/2010/03/buxter-money-transfer-service-launches-on-facebook-micro-money-transfers-add-to-the-ethnic-appeal-of-facebook/</link>
		<comments>http://adsheik.com/blog/2010/03/buxter-money-transfer-service-launches-on-facebook-micro-money-transfers-add-to-the-ethnic-appeal-of-facebook/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 12:09:38 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1270</guid>
		<description><![CDATA[At Ad Sheik we often use Facebook in our client&#8217;s multicultural media campaigns due to the ease of use and the reach when it comes to finding ethnic communities across European markets. We&#8217;ve seen the ethnic communities usage of Facebook soar the last months and this development is set to continue for quite a while. [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2010/02/facebook-users-now-over-400-million-your-next-multicultural-customer-will-probably-be-there/' rel='bookmark' title='Permanent Link: Facebook users now over 400 Million &#8211; Your next multicultural customer will probably be there'>Facebook users now over 400 Million &#8211; Your next multicultural customer will probably be there</a> <small>Facebook is celebrating their 6th birthday and at the same...</small></li>
<li><a href='http://adsheik.com/blog/2009/10/the-10-fastest-growing-european-countries-on-facebook-close-to-100m-users/' rel='bookmark' title='Permanent Link: The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users'>The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users</a> <small>Europe now has close to 100 million Facebook users, having...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
</ol>

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		<slash:comments>0</slash:comments>
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		<title>Facebook group put pressure on Puma to launch US site in Spanish</title>
		<link>http://adsheik.com/blog/2010/03/facebook-group-put-pressure-on-puma-to-launch-us-site-in-spanish/</link>
		<comments>http://adsheik.com/blog/2010/03/facebook-group-put-pressure-on-puma-to-launch-us-site-in-spanish/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 13:32:22 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1264</guid>
		<description><![CDATA[Want to see an actual example of where customer put pressure on global companies? I&#8217;m a sneaker fan and being that includes that I own a couple (too many?) Puma shoes. Recently a Facebook group has started putting pressure on Puma to launch a US Spanish-speaking site as the curent one does not have the [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/12/facebook-releases-first-ever-demographic-look-at-users/' rel='bookmark' title='Permanent Link: Facebook releases first-ever demographic look at users'>Facebook releases first-ever demographic look at users</a> <small>In its earliest days, Facebook was primarily a white and...</small></li>
<li><a href='http://adsheik.com/blog/2010/02/facebook-users-now-over-400-million-your-next-multicultural-customer-will-probably-be-there/' rel='bookmark' title='Permanent Link: Facebook users now over 400 Million &#8211; Your next multicultural customer will probably be there'>Facebook users now over 400 Million &#8211; Your next multicultural customer will probably be there</a> <small>Facebook is celebrating their 6th birthday and at the same...</small></li>
<li><a href='http://adsheik.com/blog/2009/10/the-10-fastest-growing-european-countries-on-facebook-close-to-100m-users/' rel='bookmark' title='Permanent Link: The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users'>The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users</a> <small>Europe now has close to 100 million Facebook users, having...</small></li>
</ol>

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		<title>Targeting Multicultural Groups By Income? &#8211; Check this out!</title>
		<link>http://adsheik.com/blog/2010/02/targeting-multicultural-groups-by-income-check-this-out/</link>
		<comments>http://adsheik.com/blog/2010/02/targeting-multicultural-groups-by-income-check-this-out/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:34:45 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1259</guid>
		<description><![CDATA[If you&#8217;re lost on where to start when carving out your first multicultural marketing campaign, check this out &#8211; it&#8217;s a graphic on US income distribution across ethnic groups. Go here for the full graph. While this is a US-based study I can say that we are seeing similar results in Europe where Hindus (Indians) [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2010/01/building-a-realtime-buzz-feed-on-multicultural-marketing/' rel='bookmark' title='Permanent Link: Building a realtime buzz feed on Multicultural Marketing'>Building a realtime buzz feed on Multicultural Marketing</a> <small>Social Mention is an awesome tool for those of us...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/want-to-market-your-product-to-women-here-they-are-majority-of-social-sites-dominated-by-women/' rel='bookmark' title='Permanent Link: Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women'>Want To Market Your Product To Women? Here They Are &#8211; Majority of social sites dominated by women</a> <small>Since social media became the darling of marketers, much research...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
</ol>

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		<title>The Chinatowns of Europe &#8211; Do You Know Them?</title>
		<link>http://adsheik.com/blog/2010/02/the-chinatowns-of-europe-do-you-know-them/</link>
		<comments>http://adsheik.com/blog/2010/02/the-chinatowns-of-europe-do-you-know-them/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 21:37:12 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1254</guid>
		<description><![CDATA[Many of us have been to New York&#8217;s Chinatown to shop, maybe eat at McDonald&#8217;s Chinatown (!) and stroll around. But did you realize that there are quite some Chinatowns in Europe as well? Spread across many European countries the biggest urban chinese concentrations an be found in the UK, France and Germany. This Wikipedia [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/11/halal-food-market-on-the-rise-in-europe/' rel='bookmark' title='Permanent Link: Halal food market on the rise in Europe'>Halal food market on the rise in Europe</a> <small>Muslims in Europe have long struggled to find halal food...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/happy-eid-al-adha/' rel='bookmark' title='Permanent Link: Happy Eid al-Adha!'>Happy Eid al-Adha!</a> <small>Todays is the start of the muslim celebration Eid al-adha...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/best-buy-wishes-muslims-happy-eid-al-adha-complexities-of-multicultural-marketing/' rel='bookmark' title='Permanent Link: Best Buy Wishes Muslims Happy Eid al-Adha &#8211; Complexities of Multicultural Marketing'>Best Buy Wishes Muslims Happy Eid al-Adha &#8211; Complexities of Multicultural Marketing</a> <small>Sometimes multicultural marketing can be tricky for a company due...</small></li>
</ol>

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		<title>Facebook users now over 400 Million &#8211; Your next multicultural customer will probably be there</title>
		<link>http://adsheik.com/blog/2010/02/facebook-users-now-over-400-million-your-next-multicultural-customer-will-probably-be-there/</link>
		<comments>http://adsheik.com/blog/2010/02/facebook-users-now-over-400-million-your-next-multicultural-customer-will-probably-be-there/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 11:31:41 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1251</guid>
		<description><![CDATA[Facebook is celebrating their 6th birthday and at the same time announcing that they now have 400 million users on Facebook. If you haven&#8217;t done it already, make sure to position your products and brands on Facebook as we&#8217;ve seen before that the ethnic segments are already on Facebook. And as the multicultural audience take [...]


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<li><a href='http://adsheik.com/blog/2010/03/buxter-money-transfer-service-launches-on-facebook-micro-money-transfers-add-to-the-ethnic-appeal-of-facebook/' rel='bookmark' title='Permanent Link: Buxter money transfer service launches on Facebook &#8211; Micro money transfers add to the ethnic appeal of Facebook'>Buxter money transfer service launches on Facebook &#8211; Micro money transfers add to the ethnic appeal of Facebook</a> <small>At Ad Sheik we often use Facebook in our client&#8217;s...</small></li>
<li><a href='http://adsheik.com/blog/2009/10/the-10-fastest-growing-european-countries-on-facebook-close-to-100m-users/' rel='bookmark' title='Permanent Link: The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users'>The 10 Fastest Growing European Countries On Facebook &#8211; Close to 100M Users</a> <small>Europe now has close to 100 million Facebook users, having...</small></li>
</ol>

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		<title>Google Improvement for Arabic Searches</title>
		<link>http://adsheik.com/blog/2010/02/google-improvement-for-arabic-searches/</link>
		<comments>http://adsheik.com/blog/2010/02/google-improvement-for-arabic-searches/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 11:10:10 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1249</guid>
		<description><![CDATA[The Arabic language can be tricky to work with when it comes to doing online SEO, marketing content and creatives online and offline, especially if all your computer settings are in Western alphabet and fonts. There are workarounds but we see that many search engine queries are done with Western characters, something that is common [...]


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</ol>

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		<title>Ethnic Population &#8211; Visualizations &amp; Maps</title>
		<link>http://adsheik.com/blog/2010/02/ethnic-population-visualizations-maps/</link>
		<comments>http://adsheik.com/blog/2010/02/ethnic-population-visualizations-maps/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 12:11:33 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=1239</guid>
		<description><![CDATA[At Ad Sheik, we are big fans of visualizing data and converting to a tool for making business decisions for our clients in multicultural online marketing and ethnic advertising. One of the best online tools for visualizations is Many Eyes, developed by IBM and CUE&#8216;s Visual Communication Lab. We&#8217;ve created a topic center for &#8220;Ethnic [...]


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