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	<title>.:: Ad Sheik ::. &#187; SEO</title>
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	<link>http://adsheik.com/blog</link>
	<description>Multicultural Online Marketing And More</description>
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		<title>85 % of US Hispanic Online Searches Done In English</title>
		<link>http://adsheik.com/blog/2009/08/85-of-us-hispanic-online-searches-done-in-english/</link>
		<comments>http://adsheik.com/blog/2009/08/85-of-us-hispanic-online-searches-done-in-english/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 08:01:57 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search]]></category>

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		<description><![CDATA[Search Engine Marketing (SEM) done correctly can be cost-efficient, quick and a fast ride straight into your Hispanic target group (or any other ethnic group you&#8217;re selling to). But searching on Google will give you very few sponsored ads in Spanish which is strange as the Hispanics are estimated to having an annual spending power [...]


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		<title>Standardized URL for Spanish-Language Brand Sites &#8211; Too Ambitious</title>
		<link>http://adsheik.com/blog/2009/03/standardized-url-for-spanish-language-brand-sites-too-ambitious/</link>
		<comments>http://adsheik.com/blog/2009/03/standardized-url-for-spanish-language-brand-sites-too-ambitious/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 12:34:05 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=194</guid>
		<description><![CDATA[Timmy Thompson over at Ad Age proposes a standardized URL for all Spanish-language brand sites. As the multicultural online marketing industry is starting out and growing, the idea is to set a standard for writing URLs for company brand sites in Spanish. Promising idea, but I agree with his co-workers who said it&#8217;s an ambitious [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/09/suite101-launches-spanish-version-of-editorial-content-website/' rel='bookmark' title='Permanent Link: Suite101 Launches Spanish Version of Editorial Content Website'>Suite101 Launches Spanish Version of Editorial Content Website</a> <small>Suite101 Media Inc. announced the release of the Spanish version...</small></li>
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		<title>US Hispanics Don&#8217;t Call to Customer Service &#8211; Website Localization Opportunity</title>
		<link>http://adsheik.com/blog/2009/03/us-hispanics-dont-call-to-customer-service-website-localization-opportunity/</link>
		<comments>http://adsheik.com/blog/2009/03/us-hispanics-dont-call-to-customer-service-website-localization-opportunity/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 22:47:21 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=187</guid>
		<description><![CDATA[The Center For Client Retention reports that only a small fraction of US Hispanics actually pick up the phone and call to Spanish-speaking customer service agents even though companies are reaching out to US Hispanics in advertising and products. Part of the study consisted of mystery callers calling the top 75 US Hispanic advertisers to [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/09/suite101-launches-spanish-version-of-editorial-content-website/' rel='bookmark' title='Permanent Link: Suite101 Launches Spanish Version of Editorial Content Website'>Suite101 Launches Spanish Version of Editorial Content Website</a> <small>Suite101 Media Inc. announced the release of the Spanish version...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/marketers-call-for-multicultural-focus/' rel='bookmark' title='Permanent Link: Marketers Call for Multicultural Focus'>Marketers Call for Multicultural Focus</a> <small>If one way to outfox the economy is to stimulate...</small></li>
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		</item>
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		<title>Study Shows Only 56% of German Companies Using Analytics</title>
		<link>http://adsheik.com/blog/2009/03/study-shows-only-56-of-german-companies-using-analytics/</link>
		<comments>http://adsheik.com/blog/2009/03/study-shows-only-56-of-german-companies-using-analytics/#comments</comments>
		<pubDate>Mon, 09 Mar 2009 21:01:31 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=181</guid>
		<description><![CDATA[Scary numbers for us marketers relying on numbers for decisions &#8211; Webtrends released a report on European usage of analytic tools and while the European average of using analytic tools lands on 63%, the German average is 56%. Do they know something about online marketing and e-commerce that we don&#8217;t? This means closer to half [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/09/germanys-halal-market-creates-opportunities-for-food-companies/' rel='bookmark' title='Permanent Link: Germany&#8217;s Halal Market Creates Opportunities For Food Companies'>Germany&#8217;s Halal Market Creates Opportunities For Food Companies</a> <small>Germany has the biggest ethnic population in Europe and for...</small></li>
<li><a href='http://adsheik.com/blog/2010/03/google-public-data-explorer-shows-percentage-foreign-born-population-by-country/' rel='bookmark' title='Permanent Link: Google Public Data Explorer Shows Percentage Foreign-Born Population By Country'>Google Public Data Explorer Shows Percentage Foreign-Born Population By Country</a> <small>Google has added several new data sets to its Google...</small></li>
<li><a href='http://adsheik.com/blog/2009/11/case-study-hispanics-more-apt-to-respond-to-mobile/' rel='bookmark' title='Permanent Link: Case Study: Hispanics More Apt To Respond To Mobile'>Case Study: Hispanics More Apt To Respond To Mobile</a> <small>It’s no secret that younger consumers respond to mobile marketing...</small></li>
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		<title>Presentation of Ad Sheik &#8211; Multicultural internet marketing</title>
		<link>http://adsheik.com/blog/2009/02/presentation-of-ad-sheik-multicultural-internet-marketing/</link>
		<comments>http://adsheik.com/blog/2009/02/presentation-of-ad-sheik-multicultural-internet-marketing/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 09:18:57 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Multicultural Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/?p=120</guid>
		<description><![CDATA[We created a brief presentation of what we do and our services: Multicultural ad network, Multilingual SEO and PPC, Web Analytics and Strategy &#38; Planning. Enjoy! Ad Sheik &#8211; Multicultural Web Marketing View more presentations from niklasnikolaidis. (tags: ad network) Subscribe to the comments for this post? Share this on del.icio.us Digg this! Post this [...]


Related posts:<ol><li><a href='http://adsheik.com/blog/2009/11/ad-sheik-on-google-wave-want-to-discuss-multicultural-marketing/' rel='bookmark' title='Permanent Link: Ad Sheik on Google Wave &#8211; Want To Discuss Multicultural Marketing?'>Ad Sheik on Google Wave &#8211; Want To Discuss Multicultural Marketing?</a> <small>Those of our blog readers who are on Google Wave...</small></li>
<li><a href='http://adsheik.com/blog/2009/12/what-social-media-can-learn-from-multicultural-marketing/' rel='bookmark' title='Permanent Link: What Social Media Can Learn From Multicultural Marketing'>What Social Media Can Learn From Multicultural Marketing</a> <small>Interesting post on social media vs multicultural marketing from Advertising...</small></li>
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		<title>Finding The Optimal Cost-Per-Lead Is Harder Than You Think</title>
		<link>http://adsheik.com/blog/2009/01/finding-the-optimal-cost-per-lead-is-harder-than-you-think/</link>
		<comments>http://adsheik.com/blog/2009/01/finding-the-optimal-cost-per-lead-is-harder-than-you-think/#comments</comments>
		<pubDate>Thu, 22 Jan 2009 13:11:22 +0000</pubDate>
		<dc:creator>Niklas</dc:creator>
				<category><![CDATA[Multicultural PPC]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://adsheik.com/blog/2009/01/finding-the-optimal-cost-per-lead-is-harder-than-you-think/</guid>
		<description><![CDATA[One effect of the last years trend to initiate PPC-campaigns is that the auction-based system can cause your online ad spending budget and cost-per-lead (CPL) to increase due to the bidding process. Meaning, if the keywords you are bidding on face heavy competition and many competitors are bidding on them, the bid price will go [...]


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